"PiinPoint has become an integral part of my role as Retail Analyst at Cushman & Wakefield Waterloo Region. The platform allows me to put together professional looking reports and provide clients with the insights they need to make real estate decisions.
I honestly don’t know how I would do my job effectively without PiinPoint."
Jessica McCabe, M.Ed.
Retail is constantly changing, and you need trusted insights rooted in accurate data, to be confident about the decisions that drive your business forward.
PiinPoint provides tailored forecasting models and powerful workflow tools in an easy-to-use platform that equip your organization for location success.
Our AI & machine learning technology provides deep insights for Real Estate and Location Analysis teams to achieve optimal network performance.
Build for time-tested brands, simulate potential changes across a portfolio to explore the best ways of meeting your customer, using PiinPoint's suite of forecast reports and Network Simulation features.
Get access to a private site submission portal, customized specifically for your organization, to receive available property listings from your Real Estate team, a mandate broker, or property developer and streamline the real estate approvals process.
Network growth and performance can be accomplished beyond simply adding new store locations. Discover ways to optimize your portfolio for network efficiency and growth through renovations, relocations, openings, consolidations, closures, and online sales development.
If there’s one thing we know in retail, it’s that consumer demand has always been changing. While this constant and accelerating evolution can feel overwhelming, there are moves you can make to confidently plan for success, even in the midst of uncertainty. This eBook is to help inspire retail real estate leadership when working in an environment of change.
In May, Provincial Governments across Canada began relaxing their restrictions on retail businesses, kick-starting the recovery process for Canadian Retailers. PiinPoint’s Mobile Location Data shows that consumers are returning to many retailers, with visits up 28.5% from our report last month. That said, visits are still down 54% from this time last year.Read More...
Landlords and CRE professionals are leveraging technology to establish new ways of leasing and purposing space in an era of physical distancing. For retailers, the pandemic has forced many to reevaluate their real estate strategies. In light of this reimagination, our team has been working hard to provide tools for retailers to develop new strategies for their physical footprint; be it to evaluate changes and performance in their network, understand the potential of omnichannel, or experiment with new operations. No matter who you are, we’re all acknowledging that this “new normal” requires a plan for success.Read More...
How well do you know your customers? You may have figured out their age, income level, and household type, but do you know what they tweet about? Can you segment them based on what they share on Instagram? Can you tell the behavioural differences between two middle-aged, affluent females that look quite similar demographically, but whose lifestyles are quite different?Read More...