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"PiinPoint has become an integral part of my role as Retail Analyst at Cushman & Wakefield Waterloo Region. The platform allows me to put together professional looking reports and provide clients with the insights they need to make real estate decisions.

I honestly don’t know how I would do my job effectively without PiinPoint."

Jessica McCabe, M.Ed.
Retail Analyst

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Learn how our location intelligence platform will improve your expansion efforts.

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Site Reports

Detailed Site Reports in Seconds

Summarize your suite of location datasets into an intuitive Site Report, which includes insights on geosocial data, demographics, competitor insights, traffic volumes and more.

Need a site report now?
Choose any location in Canada, America or Australia and build a single site report for just $149.

Site Reports

Detailed Site Reports in Seconds

Summarize your suite of location datasets into an intuitive Site Report, which includes insights on geosocial data, demographics, competitor insights, traffic volumes and more.

Need a site report now?
Choose any location in Canada, America or Australia and build a single site report for just $149.

Single Site Customizable Data
  • Demographics
  • Points of Interest
  • Municipal Traffic Patterns
  • and more
A list of what items are customizable on a single site report. This includes demographics, points of interest, municipal traffic pattern and more.

Get to Know any Trade Area

Gone are the days of feet on the ground conducting demographic studies or flying over a town to understand traffic patterns. Access millions of data points to better understand the market you are investing in. You choose the criteria important to you and add it to your interactive, sharable report. Building a picture of the market around a location has never been easier!

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Get to Know any Trade Area

Gone are the days of feet on the ground conducting demographic studies or flying over a town to understand traffic patterns. Access millions of data points to better understand the market you are investing in. You choose the criteria important to you and add it to your interactive, sharable report. Building a picture of the market around a location has never been easier!

Get to Know any Trade Area

PiinPoint Site Reports will help you get to know the people that live, work and play in the communities around any retail location in North America or Australia. Easily access in-depth and customizable demographic data about your existing, potential or competitor locations.

Daytime Population

65,455

location intelligence demographics

Single Site Reports

Get to know the people that live, work and play in the communities around any retail location.
Access millions of demographic variables such as age, cultural background, income and housing type. Plot your competitor retailors and get a picture of how the market looks around any location.

Explore unlimited reports with our subscriptions

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Interactive
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Dynamic
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Sharable
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Stuck between two candidate locations?
Compare the sites in one intuitive report with SMART Reports!
A comparison report graphic. Showing dynamic content such as geosocial, demographics and points of interest.

Comparison Reports

Quickly identify which trade area and site is the best fit. Compare multiple locations’ demographics and points of interest in one report, identify trends between sites, find out-liers and get the job done fast!

Offered with the SMART Report Plan

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Batch Reports

Expedite your research and analysis! Take a group of locations, set your filters and demographic criteria and allow the system to assemble the reports.

Offered with the SMART Report Plan

Advanced Analytics

A visitor report showing what metrics you can learn about your customers visits from time of day to monthly  and weekly trends.

Visitor Reports

Who’s visiting, when are they coming and how does this impact your store?

Mobile Location Data goes beyond demographics to give a detailed overview of the behavior of visitors to a location. Geofence any location to get a breakdown of where visitors are traveling from, when they tend to visit, and what other stores they visited during their shopping trip. All this information is aggregated into an intuitive and shareable Visitor Report.

Add this capability to your subscription

Forecast Reports

Predicting store sales

Every retailer or restaurant has its own recipe for location success. At PiinPoint, we create completely customized and interactive sales forecasting models to help you quickly query a Candidate location and predict mature store sales, right in the app.

PiinPoint's data science team builds custom models that reflect the nuances of your business. Your data will be analyzed in conjunction with PiinPoint's datasets (demographics, POI, mobile data, etc.) to develop predictive models that allow your team to identify locations that hold the highest sales potential.

Find out more with our Enterprise Subscription

Forecast report showing projected annual sales.

Median Household Income

$95,622

$55,251

$57,574

$54,424

73% higher than Chicago

4% lower than Illinois

6% higher than United States

Income GraphChicago income graphIllinois Income GraphUS Income Graph
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Customize Our Reports Just the Way You Like

Add or remove demographics, points of interest, traffic counts and comparison trade areas without leaving the report. Any changes will update the report in real time.

Shareable and Always Up to Date

Customized to Your Brand

Customize your report by adding your own title, logo, notes and demographic variables.

Shareable with Anyone

Share your report with your stakeholders, business partners or broker. You can also easily export it as an Excel or PDF.

Dynamic Data

The report components can be changed and updated, allowing you to add new data and tables without having to rebuild anything.

View a Sample Report

Site report

Pay Per Report or Get Unlimited with our Monthly Subscription

Only need one report?
No problem.

You can use our report generator to build reports one at a time. Or, you can build unlimited reports with a monthly subscription of our Starter Plan.

SINGLE SITE REPORTS

$

149

PER REPORT

Includes:

  • Custom demographic tables
  • Dynamic map with traffic counts
  • Retail landscape breakdown
  • Custom competition tables
  • Projections for total population
  • Top Geosocial segments
  • Ability to export to Excel or PDF
  • Ability to compare data to custom trade areas or geo-levels